Regent St Cinema

Regent St Cinema

Client: Regent Street Cinema

Project type: Website

View: www.regentstreetcinema.com/

The Regent Street Cinema is a landmark destination in the West End of London. As a picture house, it is steeped in history, claiming to be the birthplace of British cinema.

As part of a new marketing strategy to broaden the appeal of the venue to a wider demographic, we were invited to help refresh the brand and design a super-efficient website experience.

The core logo development took its cues from the steep raking within the auditorium, a unique space that oozes character. This character also influenced the overall design aesthetic. A modern, uniform typeface coupled with a fresh colour palette was used to bring standout and consistency across collateral.

Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema
Regent St Cinema