Client:Chambord / Brown Forman
As part of their new Chambord campaign look and feel, W+K London approached us with a brief to redesign the global Chambord brand website, the Chambord Channel.
The team had envisaged a bold new style for the brand and the site needed to reflect this. Fun, lively, surreal and yet also sophisticated.
We broke some grid rules, but we think it works rather well.
Content creation for the brand is constant and ongoing, so the website needed a customised CMS through which each market could manage their own local assets and copy.
Sharing content for outreach was an important part of the site’s functionality.